Carving a Path Towards Innovation
Every organization desires to be innovative. Anyone paying attention to the stock prices of companies like Apple, Google, and Amazon is aware of the value of innovation, and everyone wants to get there. But a lot of organizations fail, and fail mightily, in their quest to be innovative. Maybe they're too concerned about the latest quarterly earning report, or maybe they simply don't have the resources to devote to anything not obviously tied to revenue. In The Innovator's DNA , a great book by Jeff Dyer, Hal Gregersen, and Clayton M. Christensen, the authors rightly point out that innovation must be supported (italics mine) by senior leadership, and that organizations striving to be innovative must be prepared to fail on occasion. But not every organization has the bandwidth to fail, and not every organization has senior leadership support for innovation, even if they say otherwise . Let's call these organi...